Do you remember the Hook, Line and Sinker series from Knights of the Dinner Table? A Fistful of Fantasy is basically that, but with a higher standard of writing.
It's not a unique way to present plots with options - Toys for the Sandbox does something similar, but it is effective.
So, what do you get for your 69 cents?
You get 5 plot hooks or Legends, presented as a small piece of fiction that the players may overhear or have fed to them when appropriate. This is followed by The Truth behind the Legend - what actually happened. You are then presented 2 to 3 Stories. These are the seeds for the GM to work out further for the players to explore. Similar to TftSB, you don't need to waste Stories that you don't use immediately. There's enough here to use for inspiration later.
Each of these 5 plot hooks takes up a page, including a decent piece of art on each. Well, done James. I'll be looking forward to more in the series
[5 of 5 Stars!]